How to Reduce Vacancy Rates in Your Rental Property

Vacancies are a landlord’s worst nightmare. Every month a property sits empty means lost income, additional expenses, and potential maintenance issues. So, how can rental property owners reduce vacancy rates and keep their units occupied with reliable tenants?

At Kilby PLLC Investment Realtors, we specialize in property management solutions that help landlords minimize vacancies and maximize rental income. Here are some key strategies to keep your rental property occupied.

1. Price Your Rental Competitively

Question: Could your rent be too high (or even too low)?

Pricing plays a major role in how quickly your property rents out. If your rental is overpriced, you may struggle to attract tenants. On the other hand, pricing it too low could signal red flags, making tenants wonder what’s wrong with the property.

✅ Kilby PLLC Tip: Research comparable rentals in your area to set a competitive and fair price. Adjust rent based on market conditions and property amenities.

2. Market Your Property Effectively

Question: Are you reaching the right audience?

Even the best rental won’t fill itself. A strong marketing strategy ensures your property gets noticed. Simply listing it on one or two websites isn’t enough.

✅ Kilby PLLC Tip:

• Use professional photos and videos to showcase your rental.
• List your property on multiple platforms, including Zillow, Apartments.com, and social media.
• Write engaging property descriptions highlighting key features.
• Consider virtual tours for remote prospects.

More exposure = more applications = less vacancy time.

3. Keep Your Property Well-Maintained

Question: Would you rent your own unit as it is?

A well-kept rental attracts tenants faster than one with outdated appliances, peeling paint, or maintenance issues. First impressions matter!

✅ Kilby PLLC Tip:

• Curb appeal counts! Keep landscaping, exterior paint, and entryways inviting.
• Make necessary repairs before listing the property.
• Offer modern upgrades like smart thermostats, updated fixtures, or fresh paint.

A small investment in property upkeep can lead to faster lease-ups and higher-quality tenants.

4. Screen Tenants Properly to Reduce Turnover

Question: Are you choosing tenants who will stay long-term?

A high turnover rate means frequent vacancies, which can be avoided with thorough tenant screening. The goal isn’t just to find a tenant fast—it’s to find the right tenant.

✅ Kilby PLLC Tip:

• Run background and credit checks to ensure financial stability.
• Verify rental history and employment for reliability.
• Look for tenants with a track record of long-term stays in previous rentals.

A reliable tenant is worth the extra time spent on screening.

5. Offer Lease Renewal Incentives

Question: How can you keep your best tenants from leaving?

Keeping an existing tenant is cheaper than finding a new one. Many tenants move due to rent increases, lack of communication, or poor maintenance response. A small incentive can encourage lease renewals and reduce vacancies.

✅ Kilby PLLC Tip:

• Offer renewal discounts or small upgrades (new paint, free carpet cleaning, etc.).
• Build strong tenant relationships by being responsive to maintenance requests.
• Check in with tenants before lease expiration to discuss renewal options.

Happy tenants stay longer, saving you time and money.

Kilby PLLC Investment Realtors: Your Property Management Partner

At Kilby PLLC Investment Realtors, we take the stress out of property management. Our team specializes in pricing strategies, marketing, tenant screening, and lease renewals—all designed to help landlords reduce vacancies and maximize rental income.

📩 Contact us today to learn how we can help keep your rental property occupied year-round!